Resale & Trade-In - Trove
Recommerce Experiences That Drive Growth & Profitability
Trove powers modular, high-engagement shopping and trade-in experiences that drive revenue growth, increase profitability, attract new customers, and boost LTV.
Branded Resale Sites
Create an on-brand, dedicated resale experience that grows revenue, attracts new customers, and increases the LTV of existing customers.
Grow Revenue
Sell returned inventory and customer trade-ins within one fully branded, catalog-powered experience that spans the entire customer journey.
Attract New Customers & Boost LTV
Trove’s high-converting components and inventory feeds surface the best of your assortment, and our dynamic pricing algorithm drives sell-through without sacrificing profitability.
Strengthen Your Brand Story
Storytell across the resale journey with dynamic, discovery-oriented components that emphasize your brand narrative.
Launch Quickly & Efficiently
Accelerate to market – go from kickoff to liftoff in less than the span of a single quarter. Trove’s team leads the site build, integrating your brand elements and your inventory data.
Ecommerce Solutions
Configurable Ecommerce Sites
Dynamic Pricing
True-to-Brand Emails & Packaging
Catalog Augmentation & Integration
CS/CX Support & Integration
Peer-to-Peer Shopping
Digital & Store Trade-In Experiences
Engage and activate customers in-store and online with instantly shoppable gift cards.
Drive Traffic
Boost foot traffic and drive instant spending with Trove’s in-store trade-in solution. Drive online sales and engagement with a digital trade-in program.
Create Marketing with Immediate Payback
Customers who use trade-in programs generate more margin in their first visit than the cost of the gift card. This creates a rarity – a marketing channel with immediate payback.
Optimize Your Supply
Drive high conversion and front-load seasonal inventory with targeted trade-in emails that leverage catalog data and customer purchase histories.
Increase Profitability
Trove’s real-time decisioning engine powers item pricing, gift card payout, and logistics configurations to manage the volume and profitability of the program.
Trade-In Solutions
Mail-In Trade-In
Reporting on Profitability & LTV Uplift
Store Trade-In
True-to-Brand Transactional Emails
Start Online, Drop Off In-Store
CS/CX Support & Integration
Peer-to-Peer Trade-In
By the Numbers
50-65 percent
The typical percentage of Trove resale shoppers who are new-to-brand.
700+ stores
The number of store locations across North America where Trove’s point-of-sale software is live.
2X-6X boost
The gift-card uplift commonly seen by Trove brands.
Integrated Used + New Experiences
Sell used and new items together on your current ecommerce site.
Add Resale to Your Current Product Pages
Fill out-of-stock SKU gaps by featuring compelling used options on your Product Detail Pages and elsewhere. Surface compelling used options for out-of-stock sizes or colors to ensure every customer journey leads to shoppable inventory.
Rapidly Configure and Launch
Quickly and easily introduce used items to your current ecommerce site. Trove’s widget-based solution can be deployed on almost any PDP.
Own the Entire Customer Journey
For brands looking to own the entire customer journey, Trove’s inventory and checkout APIs deliver a fully headless recommerce experience, unlocking fully customized site components and shared checkout (used and new together).
Leverage Resale to Grow Full-Price
Integrate resale items into search and filter results. Leverage resale items to drive SEM, SEO, social media, email, and affiliate traffic to your full-price site.
Integration Solutions
Resale Widget
Checkout API
Resale Catalog API
Supplemental Selling Channels
Drive program impact by selling on your own site and 3rd-party marketplaces.
Boost Your Program Economics
Optimize your resale program by selling your core assortment on owned channels (digital or in-store), then selling secondary inventory on marketplaces. Every item is automatically routed to its highest-impact selling channel.
Keep Maximum Items in Use
Maximize your sellable assortment by intelligently distributing SKUs and condition levels across each unique selling channel, each with their own audience.
Use Data to Steer and Grow
Maintain full view of your inventory flows across all channels and adjust your routing in real time. Steer around supply and demand fluctuations due to seasonality, promotions, and other factors.